Winter 2020 FOCUS Newsletter

President's Perspective
by Scott Olmsted, CPMR, PTRA 2019-2020 President

Welcome to a new year and a new decade. Often, a new year is a time for reflection as well as a time for goal setting and future planning. Our conference Vision 2020: The Future Coming into Focus reinforces that theme.

The annual PTRA Conference has been an integral part of Driven Sales since its inception 20 years ago. With our upcoming annual conference in Scottsdale in mind, I’d like to take the opportunity to discuss the value of PTRA conference attendance and specifically how the PTRA conference has been instrumental in navigating the challenges, successes, failures and future of my company and the industry as a whole.


Also in this issue:

  • 48th Annual Conference Highlight
  • Not Your Grandfather's Factory: Modernizing Manufacturing to Attract Millennial's
  • Reclaiming Your Focus in "The Age of Distraction..."
  • MRERF & IPA update
  • Netflixing Rep Search
  • And much more!

To view the current FOCUS Newsletter, please click the link below: 


The Newsletter, along with past issues, can be found on the members-only portion of the PTRA website.  Just log into your account and click on the "Focus Newsletter" menu option under "Member Resources" on the member landing homepage.

 To view the archived FOCUS Newsletters, please click the link below: